PROJECT OVERVIEW:

Type of project:
Store-Within-A-Store

Services:
Strategy, Design, Interactive, Prototyping, Fabrication, Installation, Logistics

Tags:
Retail, Educational Toys, Interactive, Marketing Showrooms

LeapFrog

Hood worked with LeapFrog to design a store-within-a-store at the Toys ‘R’ Us in New York Times Square. The objective was a hands-on experience that would engage kids and their parents in the breadth and depth of LeapFrog’s educational series of products. Our solution included age-appropriate interactive stations, each giving kids and parents alike a one-on-one experience with each product. Our partnership with LeapFrog spans a wide range of assignments including the design of their corporate marketing show room, LeapFrog’s marketing teleconferencing center, as well as their 30,000 square foot showroom at the International Toy Center in New York.

case studies

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If you have a project in mind, we’d love to wrap our collective minds around it. Give us a call and we’ll assign a project team and give you a one-hour consultation at our expense.

sales@hoodbe.com
phone 510.965.9999